Thursday, February 09, 2012

Lorax, the Anti-Industrialist for kids

Who knew that Dr. Seuss was an anti-industrialist and a global warming alarmist?

Evidently Universal Pictures knows ...

LOS ANGELES – The Lorax, perhaps the most famous anti-industrial crusader from children's literature, is about to become a big-time corporate spokesman.

With a host of commercial tie-ins — albeit for eco-friendly products —Universal Pictures will begin promoting "Dr. Seuss' The Lorax" this month. The animated movie, set for release March 2 in North America, is about a creature who "speaks for the trees" and fights rampant industrialism in a retelling of the Dr. Seuss children's book first published in 1971.

The studio's nearly 70 launch partners — including the U.S. Environmental Protection Agency and Whole Foods Market (WFM)— are seeking to latch onto the Lorax's nature-friendly message. ......
USA Today article

And all the while Europe and northern Asia are freezing to death under extreme cold weather conditions, as well as other parts of our world.

God, have mercy.

xtnyoda, shalomed

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